A power-packed virtual event where marketing thought leaders discuss the importance of leveraging cultural relevance as a new metric for success. They weigh in on how brands can influence culture, identify emerging consumer trends and partake in the ever-evolving cultural landscape, and how these actions can help build brands in the long run. They discuss how 2020 has changed consumer behaviour, and why understanding the post-2020 consumer is key to creating short and long-term brand visibility.
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